Are you ready to turn your hobby into a profitable business?

About the course

The Pro Maker: Expert Business Growth course is designed for experienced crafters ready to elevate their handmade business to the next level. This comprehensive program dives deep into advanced marketing techniques, brand building, and financial management, providing you with the tools needed to scale your operations and maximize profits. Over six intensive weeks, you'll learn how to develop a robust business plan, optimize your production process, and manage your finances effectively.

The course covers sophisticated strategies for expanding your customer base, including SEO, email marketing, and influencer collaborations. You'll also gain insights into advanced sales tactics and how to leverage data analytics to drive your business decisions. Each module includes practical assignments and real-world examples to ensure you can apply the concepts directly to your business.

Participants will benefit from bi-weekly live webinars with Alice Morgan, where you can ask questions, receive personalized guidance, and connect with other ambitious crafters. You'll also join an exclusive online community, providing a supportive network for collaboration and knowledge sharing.

By the end of this course, you'll have a detailed growth plan and the confidence to implement advanced business strategies. You'll be equipped to not only sustain but significantly grow your handmade business.

What the course includes

Strategic Business Planning  

Develop a comprehensive business plan that outlines your goals, strategies, and action steps for growth.

Influencer Collaborations

Learn how to partner with influencers to expand your reach and build credibility in your niche.

Advanced Market Research  

Learn techniques to analyze market trends and identify new opportunities for your handmade business.

Data-Driven Decision Making  

Utilize data analytics to make informed decisions and optimize your business operations.

Branding Excellence  

Refine your brand identity and create a compelling brand story that resonates with your target audience.

Financial Management

Gain skills in managing your finances, including budgeting, forecasting, and financial reporting.

Optimizing Online Presence  

Master the art of enhancing your online store and social media profiles to attract more customers.

Production Efficiency  

Optimize your production process to increase efficiency and reduce costs while maintaining quality.

SEO and Content Marketing

Implement advanced SEO strategies and content marketing techniques to boost your online visibility.

Scaling Sales Channels  

Explore strategies for expanding your sales channels, including wholesale, retail partnerships, and online marketplaces.

Email Marketing Mastery

Design effective email marketing campaigns that nurture leads and convert subscribers into loyal customers.

Long-Term Growth Strategies  

Plan for sustainable long-term growth by setting strategic goals and continuously adapting to market changes.

How it works

Course Duration:

• The course is designed to be completed over 4 months.
• You will have access to all course materials for 1 year, allowing you to review and revisit the content as needed.

Pacing:

• While the course is self-paced, we recommend completing one lesson per week to stay on track.
• Each lesson includes assignments and practical tasks to help you apply what you've learned and achieve the best results.

Live Webinars:

• Every 2 weeks, there will be a live webinar with me, Alice Morgan.
• These sessions provide an opportunity to ask questions and learn more.

Community and Support:

• As a course participant, you'll join an exclusive community of like-minded handmade enthusiasts.
• The community platform allows you to ask questions, share experiences, and receive support from both peers and mentor.

Let others inspire you

Free bonuses

Exclusive E-Book: "Top 10 Tips for Handmade Business Success"  

Enroll in the ProMaker: Expert Business Growth course and receive our exclusive e-book, filled with expert advice and actionable tips to help you succeed in the handmade industry. 

Expert Interview Series  

Gain access to exclusive interviews and lectures with four renowned experts in the handmade industry. Alice will lead discussions with these experts, exploring their journeys to success, innovative strategies, and valuable insights that you can apply to elevate your own handmade business.

Online Course in Digital Marketing

An online course focused on digital marketing strategies would help Alice learn how to effectively promote her handmade business and reach a broader audience.

Bonus Workshop: "Mastering Social Media"  

Join a special workshop focused on mastering social media for crafters. Learn proven techniques to leverage platforms like Instagram, Pinterest, and Facebook to showcase your products effectively, engage with your audience, and drive sales. This workshop will provide practical skills to enhance your online presence and grow your business.